When people voluntarily go beyond their limits

What really makes exceptional motivation - and why it cannot be planned.

There is a fundamental difference between two types of high performance:

One comes from pressure. Deadlines, consequences, expectations. People work hard because they have to.

The other is created by suction. People work hard because they want to. Because they can't help it. Because something burns inside them.

„The vast majority of people here on site are really working far above their normal capacity,“ says Frank Rahlf, co-founder and CEO of DARIA. „And even that doesn't go on indefinitely.“

This is not a heroic story about self-exploitation. It is an honest description of a phenomenon that distinguishes exceptional organizations from average ones: Teams that know their limits and are still willing to go beyond them. Not always. But when it counts.

The question is: What creates this willingness?

The foundation: meaning that is greater than the individual

People don't go beyond their limits for quarterly targets. Not for key figures. Not for abstract „company values“ on the wall.

They go beyond their limits when they feel that their work is part of something that goes beyond them.

That can be a mission. A vision. A community. A purpose that is so clear that everyone in the team can feel it - not just understand it.

The difference is subtle, but crucial: you can understand many things. Feeling is something else.

When a team senses, that his work is important - not „important for the company“, but important for people, for an idea, for something bigger - the internal calculation shifts.

The question is no longer: „Is that too much to ask?“

The question becomes, „Is this important enough to make it worthwhile?“

This is not manipulation. It is motivation in its purest form.

DARIA_News_The Legend - From German television to Florida
DARIA_News_The Legend - From German television to Florida

The condition: Honesty
Without filter

Most managers disguise stress. They talk about „intensive phases“, „challenges“, „sprint situations“ - all euphemisms for: „We're asking too much.“

Exceptional leaders do the opposite. They name reality.

„I have to make sure that some of them don't overdo it and that they don't overextend themselves,“ says Frank Rahlf. „Sometimes you don't even realize when it's getting too much.“

This honesty creates a paradox: precisely because a leader openly addresses and respects the boundaries of his team, there is a willingness to cross them occasionally.

Why?

Because trust is created. The team knows that no one is being exploited. No one is being burned out. The boundaries are seen and if they are crossed, it is done consciously, for a limited time, for something worthwhile.

This is the opposite of toxic hustle culture. Hustle culture says: „Boundaries are for the weak.“ Healthy high performance culture says: „Boundaries are real - and sometimes we cross them together because the cause is worth it.“

The catalyst: appreciation that really counts

There are two types of appreciation:

The first is formal. Annual appraisals. Target agreements. „Thank you for your commitment“ in emails.

The second is real. Concrete. Public. Personal.

Extraordinary performance occurs where people know: When I go beyond my limits, it is not taken for granted. It is seen. Recognized. Appreciated.

„You can rely on one thing 100 percent,“ Frank Rahlf told DARIA members at a recent meeting. „Your needs are in the very best hands with these people (DARIA employees). There are no people who want to do better than those who are there.“

This is not a performance review phrase. This is public appreciation in front of the team. It's a leader saying: I see what you're doing. I appreciate it. And I say it out loud.

Appreciation is not a bonus. It is fuel.

The warning signal: when enthusiasm becomes dangerous

This is the biggest danger for highly motivated teams: they often don't realize when it's getting too much.

People who are passionate about something have a blind spot. They feel the exhaustion later. They ignore warning signs. They think: „Just a little bit more.“

That's why we need leaders who not only motivate, but also put the brakes on.

„We can't do everything at the same time,“ says Frank Rahlf. „We have to do it in a sensible order.“

That is not weakness. It is leadership responsibility.

A good leader lights fires. A great leader makes sure that the fire doesn't burn everything.

    The underestimated force: the collective

    People rarely go beyond their limits alone. Not sustainably. Not repeatedly.

    They do it in teams. For teams. With teams.

    „To have such people together in one place is an incredible grace and an unbelievable stroke of luck,“ says Frank Rahlf. „To have so many good characters in one place - not many people have that.“

    That is the point: exceptional motivation does not arise in the individual. It arises in the collective.

    When I know that the person next to me is just as committed. When I see that others are giving just as much. When I feel that we are all on fire for the same thing, then overload becomes bearable.

    Not because it becomes easier. But because it is shared.

    This is not a mathematical equation. It's human psychology: a shared load is not half a load - but it feels different.

    The test: Who will come when the truth is known?

    The ultimate test of exceptional organizations is not how many people stay. It's who comes - even though they know what it's really like.

    When people apply, they know that the team is working at the limit. They hear that it will be challenging. They understand that it's not a relaxed job.

    And who still say: „That's exactly where I want to go.“

    „It shows how many people want to come because you can feel it all,“ says Frank Rahlf.

    That is the proof. Not marketing promises. Not employer branding. But people who voluntarily want to be part of something that challenges them - because they feel that it is meaningful.

    DARIA_News_The Legend - From German television to Florida (3)

    What does not work

    But which factors that are often mentioned do not help to get a team into a high performance mode? 

    Higher salaries - They bind people. But they do not motivate people to perform exceptionally well.

    Benefits - They make a job more attractive. But they do not create a willingness to go beyond boundaries.

    Print - It generates compliance. Not commitment.

    Incentives - They work for measurable, simple tasks. Not for complex, meaningful work.

    Motivational speeches - They fizzle out after 24 hours.

    The problem with all these approaches: They try to generate motivation from outside. That doesn't work. External motivation means manipulation.

    Real motivation comes from within - if the conditions are right.

    Max von Garnier joins Daria US

    The four basic conditions

    What are these conditions?

    1. significance that is tangible

    People need to feel that their work makes a difference. Not abstract. Concrete. For people. For an idea. For something bigger than maximizing profits.

    2. honesty that creates trust

    Teams need to know: The management does not conceal anything. The challenges are named. Boundaries are respected. If it becomes too much, it is called that - not glossed over.

    3. appreciation that counts

    Exceptional performance needs exceptional recognition. Publicly. Concretely. Personally. Not in annual meetings, but in the moment, when it happens.

    4. community that supports

    People can bear overload if they know: I am not alone. We are doing this together. We share this burden.

    These are not „nice-to-haves“. They are fundamental conditions. Without them, no sustainable high performance can be achieved. With them, something is created that no consulting model in the world can replicate.

    Resolving the paradox

    It all started with one question: What makes people voluntarily go beyond their limits?

    The answer is uncomfortable, simple and difficult to implement:

    People go beyond their limits when they feel it's worth it. Not financially. Not career-wise. But humanly.

    When they feel that their work is important. When they know that their boundaries are respected. When they see that their efforts are appreciated. When they are part of a community that is pursuing something bigger together.

    This cannot be implemented in one quarter. It can't be installed in a workshop. It will develop over time or not at all.

    And it needs leaders who are prepared to do the uncomfortable:

    • Being honest about boundaries
    • Being clear about the „what for“
    • Being generous with appreciation
    • Being courageous in protecting your team

    „Whenever I get the feeling that things could be better, I always remember that there are no people who want to do better than those who are there,“ says Frank Rahlf.

    That is the secret. Not perfect processes. Not optimal structures. But people who are passionate about something. Who see each other. Who build something together.

    And when you have these people - magic happens.

    Practice: Where you can see it

    These principles are not theoretical. They are observable.

    At DARIA, you can experience this dynamic live. A team that works far beyond its normal limits - and still grows because people want to join us from everywhere.

    Not because the work is easy. But because it is important.

    Not because the salaries are exceptional. But because the mission is.

    Not because everything runs perfectly. But because honesty about challenges creates trust.

    This is not an exception. This is what happens when the conditions are right.

    And any organization can create these conditions - if it is prepared to take the uncomfortable path.

    Author Rouven Zietz

    Rouven Zietz

    Communication strategist

    Understands communication as a connection - between people, brands and ideas. As a graduate communications expert (M.A.) with a background in journalism and a strategic eye, he has been developing clear, effective concepts for sophisticated communication for 18 years.

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